ICwhatUC fulfils vision of customer service without the long waits

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David Parker  •  Calgary Herald The founders of ICwhatUC, from left, Luke Krueger, Guillermo Salazar and Danny Way. Photo by Supplied photo /Postmedia News

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Trouble with a garage door and the frustration of waiting for service prompted Guillermo Salazar to seek a better way to co-ordinate a number of repair situations.

The result was the launch two years ago — along with co-founders Luke Kreiger and Danny Way — of a Calgary startup called ICwhatUC that is revolutionizing the way companies serve customers.

Salazar earned a finance degree at the University of Calgary’s Haskayne School of Business and since then has shown his appreciation for the school in his ninth year as a member of its management advisory committee and is past-chair of the Haskayne Alumni Board.

After graduation, he began a 21-year career in consulting, left PWC to start his own ERP firm and then sold Quatro Integration Group to Deloitte Consulting.

His entrepreneurial interests meant starting another company of his own, and Salazar set about finding a solution to the frustration of dialing into a call centre and then waiting at home all day and trying to verbally communicate a problem and then arranging to get it fixed.

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